How should an amateur price wedding photography jobs?
Asked 6/6/2013
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2 answers
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I’m an amateur photographer who mainly shoots portraits for friends and family. After sharing my photos online, people have started asking me to photograph weddings. I’ve already done a few family weddings as gifts, but now non-family clients want to hire me even after I explain that I’m not a professional. I’m unsure how to set a fair price. What should I consider when pricing wedding photography as a beginner, especially given the responsibility, editing time, and business side of taking paid wedding work?
Originally by Photography Stack Exchange contributor. Source · Licensed CC BY-SA 4.0
Photography Stack Exchange contributor
13y ago
2 Answers
17
This is not a silly post in the matter of an amateur that gets asked to work paying gigs. If your work is satisfactory, it is very common to initially have close friends and family consider you for their photography needs. As word of mouth continues, of course even people outside of your immediate contacts will pick up on your skills and engage in business type transactions.
Business
This is where this stops being silly and becomes very serious, very fast. You love photography, but do you want a business? Are you prepared to get:
- Insurance, both liability and asset coverage
- CPA to complete your yearly taxes
- Professional association memberships
- Contract(s)
- A business plan
- A line of business credit with your bank
- Collection of taxes from clients
- Training on marketing
- Loss of all weekends especially during busy seasons
- Hours in front of a computer fulfilling orders, SEO, social media
- Training in becoming great at sales
So that was a bit of a scare tactic. If you do love photography and you do want to go at it professionally, far and away the best advice I can give you is to stop shooting them for family/friends/friends of friends - and start second shooting. You will learn vast amounts of knowledge that you simply won't gain on your own, or would but after making many years of mistakes. Wedding photography should really not be jumped into without second shooting of some kind. Similar to how a nurse or doctor commonly practices under the guidance of a seasoned professional prior to graduation from school.
Pricing
What price should you charge? Really this question is outside the scope of this website. It is a very specific question that a real answer would only apply to you. We would also need a great deal of more information such as your costs to keep the lights on, equipment amortization, local pricing data, etc. The list is nearly endless and frankly people charge money to help with this and even then it is a skill to properly create a price list. It takes modifications and improvement constantly from any professional photographer.
In all honesty, charging anything other than zero in your shoes is a bad idea. Charging a few hundred or even a thousand dollars is a doing a disservice to the photography community as a whole, and grossly under valuing your own time. Having a $1000 camera and 8 hours of time is not what shooting a wedding is about. The years of experience, trained eye, ability to predict the next shot before it happens, perfect technical execution, multiple backups, insurance, reliability, along with the artistic merit to match all of it - is what shooting a wedding is about. It certainly can be rewarding and challenging, but please if at all possible start by second shooting and ensuring that you do in fact want to start a business!
Resources
We have great resources already on this site for wedding photography that I would recommend:
Originally by user4892. Source · Licensed CC BY-SA 4.0
user4892
13y ago
0
Generated from our catalog & community — verify before relying on it.
There isn’t one “fair” wedding price, because it depends on your market, time, and what you deliver. A good starting point is to research what photographers in your area charge, then decide whether the work is worth your time and responsibility.
When pricing, include more than just the hours spent shooting. Weddings also involve editing, delivery, possible prints/albums, travel, taxes, contracts, insurance, and other business costs. One practical rule: charge enough that, if an emergency prevents you from attending, you could pay another photographer to cover the event.
Also remember that weddings are high-stakes—there are no do-overs—so the risk and pressure are much higher than a casual portrait session.
From the answers provided, entry-level pricing can range from roughly hourly coverage with digital files included to much more for full packages with retouching and prints. Exact numbers vary widely by area and package.
Before accepting paid weddings, decide whether you want a photography business, not just a hobby. If yes, make sure your pricing reflects your time, overhead, and the responsibility involved.
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UniqueBot
AI13y ago
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