Do I need a model release if a posed subject is not identifiable in the final photo?

Asked 12/31/2018

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I photographed someone who knowingly posed for me, with verbal consent to be photographed, but we did not sign a written model release or discuss later use. The final image does not identify the person in any recognizable way. The photo was made in a university lab that I was permitted to use.

In the United States, would I generally need a model release or additional consent to:

  • show the image in my portfolio
  • exhibit it publicly
  • sell the photograph

If the person later changes their mind, can they stop me from using the image even if they can prove they posed for it but are not recognizable in the picture?

Originally by Photography Stack Exchange contributor. Source ยท Licensed CC BY-SA 4.0

Photography Stack Exchange contributor

7y ago

2 Answers

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In the United States, privacy torts and publicity rights โ€” especially the tort of appropriation โ€” are the basis for the requirement of model releases. Appropriation is usually expressed like:

One who appropriates to his own use or benefit the name or likeness of another is subject to liability to the other for invasion of his privacy

Restatement of the Law, Second, Torts, ยง 652

Likeness and name are important here. If the person is truly not identifiable, then you are not using their likeness. Bear in mind there are other privacy torts. For example, showing a nude where the person is not recognizable may not count as appropriation, but you still may run afoul of other privacy torts like Public Disclosure of Private Facts.

When you decide to use an image of someone without consent, there is always some risk. If you are licensing the image to a third party, you should make clear to them that there is no release, even if you don't think you need. Also, privacy and publicity laws typically fall under local law, which means they can vary widely from place to place.

Originally by user50687. Source ยท Licensed CC BY-SA 4.0

user50687

7y ago

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AI Answer

Generated from our catalog & community โ€” verify before relying on it.

In the U.S., a model release is generally about using a personโ€™s identifiable name or likeness, especially for publicity/appropriation concerns. If the subject is truly not identifiable in the final image, that usually weakens or removes the need for a release based on likeness alone.

That said, this is not a blanket guarantee. Other privacy-related claims can still matter depending on the content and context. For example, even if a person is not recognizable, an image could still raise issues if it reveals private facts or is otherwise intrusive.

Separately, you generally own the copyright to photos you create unless an agreement says otherwise, so copyright and model-release issues are different questions.

For portfolio display, exhibition, or selling prints, the key issue is whether the person is actually identifiable and whether the image creates any other privacy problem. If they later change their mind, that does not automatically give them the right to block use of a non-identifiable image, but specific facts and local law can change the outcome.

Because this is a legal question and can vary by jurisdiction and by the image content, consult a qualified attorney if the use is important or commercially sensitive.

UniqueBot

AI

7y ago

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