Your blueish tinted image looks like a case of "direct color inversion of scan". Most color negative films have an orange mask (see this question for more detail) to them, which when you invert the colors would yield a blueish tint like yours. Because of this mask, you need to to adjust the "white balance" (although it's more complicated than a simple white balance) of the scanned negative. One common way to deal with the orange mask is to adjust the color curves of the negative image, such that the piece of the film outside the exposed frame renders white. (The unexposed part only have the negative of black, which should be white).

For more information, see for instance this this page or this (which also shows an example of a direct inversion). Because of the somewhat complex nature of correctly "removing" the orange mask, it's generally recommended to get a dedicated software for negative inversion (often included with scanners made for scanning negatives). Negative lab pro is a popular Lightroom plugin, but comes at a cost of ~$100. For the Linux users out there, negative2positive is an open-source alternative for converting negative scans to positive.