RED Digital Cinema

Why RED?

Professional creatives are always on the go, needing a tool that can adapt to their ever-changing projects.

Image quality
Resolution is a critical component of image quality, giving cinematographers the option to reframe and resize each shot. The added detail from shooting in 8K also allows for more precise and accurate VFX in post.

Ease of use
It is this simple to start shooting - turn the camera on. Plug in the media. Adjust settings. Focus. And hit Record.

And once capturing in REDCODE RAW, shooters can focus on getting the perfect shot and less on in-camera color settings and exposure as both can be manipulated in post without permanently altering the original image.

Size and weight
A camera’s form factor needs to be versatile enough to adjust with each shoot. Whether capturing images using a hand-held configuration, from a gimbal on helicopter, or even underwater—RED can easily adapt to any shooting scenario.

Size and weight
A camera’s form factor needs to be versatile enough to adjust with each shoot. Whether capturing images using a hand-held configuration, from a gimbal on helicopter, or even underwater—RED can easily adapt to any shooting scenario.