Five New Canon Powershot Cameras
Built to deliver high-quality images and HD videos, and featuring built-in Wi-Fi® and NFCTM connectivity for easy sharing, Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the addition of two new digital cameras to its super-zoom PowerShot SX line-up: the PowerShot SX540 HS and the PowerShot SX420 IS. Also announced are three new stylish and compact additions to the Company’s PowerShot ELPH series, the PowerShot ELPH 360 HS, PowerShot ELPH 190 IS digital cameras, and the PowerShot ELPH 180, all housed within slim bodies that can easily fit in a pocket or purse. Experiencing the power of a printed image is also easy when users connect and print to a Canon wireless printer like the Canon PIXMA MG7720. For even more convenience, the cameras are compatible with the new Canon Connect Station CS100 , a dedicated device for easy image and video viewing, as well as sharing and storage.
PowerShot SX540 HS Camera
The PowerShot SX540 HS digital camera builds on the features included in the PowerShot SX530 HS digital camera. The PowerShot SX540 HS has a powerful 50x optical zoom lens (equivalent to 24–1200 mm) with Optical Image Stabilizer for delivering an outstanding optical performance. It features a new 20.3-megapixel High-Sensitivity CMOS sensor with a DIGIC 6 Image Processor that helps deliver a high resolution, combined with stunning low-light performance. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM technology. The new camera features a dedicated movie button so users can easily record 1080p Full HD videos at an improved rate of up to 60 fps in the MP4 format with stereo sound. The PowerShot SX540 HS digital camera has an improved advanced Zoom Framing Assist feature that intelligently controls the lens, making it easy to identify the main subject of the shot, even when the subject is moving. It also features a lock button for quick and accurate subject tracking. Additionally, its new Story Highlights feature automatically selects and compiles images into an exciting highlight reel within the camera, without the use of extra software. The PowerShot SX540 HS digital camera’s large 3.0-inch LCD screen (approx. 461,000 dots) allows for easy viewing even from a wide angle. Its Hybrid Auto mode records quick video clips before each still, and compiles them together to make a short highlight reel.
PowerShot SX420 IS
Based on the successful PowerShot SX410 IS model, the PowerShot SX420 IS digital camera features an improved, powerful 42x optical zoom lens (equivalent to 24–1008 mm) and Optical Image Stabilizer for delivering outstanding optical performance. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM technology. The 20-megapixel sensor, with DIGIC 4+ Image Processor, helps deliver stunning image quality. Smart Auto intelligently selects the proper settings for the camera based on predefined shooting situations, and 720p HD video capture in MP4 format. The PowerShot SX420 IS digital camera also features Scene modes such as Fisheye effect, Toy Camera effect, and Monochrome, which provide creative freedom to capture your photos. While taking these creative photos, the Eco mode helps reduce power consumption for a longer battery life. The camera’s large 3-inch LCD screen (approx. 230,000 dots) allows for easy operation and sharing.
PowerShot ELPH 360HS
The PowerShot ELPH 360HS is slim and stylish, boasting a 12x optical zoom lens with an Optical Image Stabilizer that helps capture images with flexibility and ease. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM . The 20.2-Megapixel CMOS sensor combines with the DIGIC 4+ Image Processor to help deliver stunning image quality even in low light. The PowerShot ELPH 360HS digital camera also captures spectacular 1080p Full HD video. The camera’s large 3.0-inch LCD screen allows for easy viewing and the Hybrid Auto feature records quick video clips before each still and compiles them together to make a short highlight reel. Story Highlights mode automatically selects and compiles images into an exciting highlight reel within the camera without the use of additional software.
PowerShot ELPH 190 IS
The PowerShot ELPH 190 IS digital camera delivers high-quality imaging capabilities with a 10x optical zoom lens with optical image stabilizer and 20-megapixel CCD sensor. A dedicated Wi-Fi button allows for easy sharing and transferring of images over Wi-Fi® and NFCTM technology. The PowerShot ELPH 190 IS digital camera features smooth 720p HD video recording capabilities with Smart Auto mode, Scene modes and Eco mode to preserve battery life.
PowerShot ELPH 180
The PowerShot ELPH 180 digital camera delivers high-quality imaging capabilities with an 8x optical zoom lens and 20-Megapixel CCD sensor. The PowerShot ELPH 180 digital camera features smooth 720p HD video capabilities with Smart Auto mode, Scene modes and Eco mode to preserve battery life. It also includes the Auto Zoom feature that automatically zooms in to frame subjects and keep them in focus. Visit Unique Photo today to see the new Canon Powershot lineup Press release from Canon USA