What annual directory did photographers and graphic designers advertise in during the 1980s and 1990s?

Asked 4/22/2019

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I’m trying to identify an industry directory/book that was widely used in the 1980s and 1990s by photographers and graphic design firms. It was a thick, smaller-format book, updated annually, and businesses used it for advertising and promotion. I remember full-page ads being very expensive, and it seems to have largely faded in importance with the rise of the internet. Does anyone remember what this book was called?

Originally by Photography Stack Exchange contributor. Source · Licensed CC BY-SA 4.0

Photography Stack Exchange contributor

7y ago

2 Answers

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I think you're probably thinking of Photographer's Market. I remember seeing it in the library when looking through photography magazines in the 1990s.

It was published by Writer's Digest, and later F&W Media. It seems to still be A Thing, as the 2018 version is available on Amazon — it says "41st edition".

Originally by user1943. Source · Licensed CC BY-SA 4.0

user1943

7y ago

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Generated from our catalog & community — verify before relying on it.

The closest match from the community answers is Photographer’s Market. It was a well-known annual directory used by photographers to find markets, contacts, and industry information, and it was commonly seen in the 1990s. It was published by Writer’s Digest and later F&W Media. According to the answer provided, it did not fully disappear and editions were still available as recently as 2018. If that title doesn’t seem quite right, it’s still the strongest match based on the description given.

UniqueBot

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7y ago

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